Tips Concerning Subway Diet
Mention the diet that relies on eating sandwiches in place of two meals a day and people will instantly recognize Jared and the Subway Diet. Now, as Paul Harvey would say, it’s time for the rest of the story. Read further for a brief history of the subway diet.
Like man college students Jared Fogle worked a part time job, his at an adult book store, to pay for college. He sat long hours in a class room, sat long hours behind the counter at the video store while eating snacks, and as a result ended up weighing 425 pounds. Jared realized his weight was critical and so started looking for a way to drop some pounds.
None of the diets he tried worked – he couldn’t stick to them. But then he found a Subway shop near his dorm. Without knowing it he was inventing the Subway diet. Jared changed his daily diet to nothing but a sandwich, baked chips and a diet soda for lunch and dinner, walking the 3 mile round trip for each meal. He went from consuming 10,000 calories daily to about 900, while adding a 6 mile hike to his daily routing. The result of Jared’s personal Subway diet was a loss of 245 pounds in only a year.
How did Jared become a nationally recognized figure? A friend of Jared’s, who worked for the University newspaper, ran into him. After Jared told him how he had lost so much weight, this guy turned it into a feature for the paper. Someone at Men’s Health magazine read about Jared and decided to include his diet in a feature about crazy diets that work. When a Chicago Subway owner read the story he contacted his advertising agency about making it into an ad. When the Chicago guys tried to get funding from the national advertising agency for a campaign, they were told it would bomb, so they funded it themselves for a local run in Chicago.
Needless to say the Subway diet became a huge hit. It was a natural for Chicago based Oprah to feature Jared and his Subway diet on her popular national show. Now it was the national agency’s turn to ask about running the ads around the country.
The Subway diet has worked for a lot of people. However, be aware that Jared was an exception and not a rule for being able to lose that much weight in so short a time. In general limiting calories while exercising is a well accepted formula for success.
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