Acai Berry and the Changing World of Nutritional Supplements and Online Shopping
Sunday, October 17th, 2010
New Brunswick, NJ (PRWEB) May 19, 2009
There is a growing trend towards natural organic supplements and acai berry is a good example of this, according to the folks that operate the website http://www.AcaiBerry-Products.com. Sales of acai berry products in the United States alone doubled last year to approximately 4 million.
Much of the intense interest in the Brazilian acai berries started after the fruit was recommended on a popular television talk show as being an excellent source of nutrition and for the high level of antioxidants that the fruit contains. The free radical theory of aging holds that increased antioxidant intake may counter the negative effects of free radical damage to the body thus resulting in a number of long term positive health benefits.
Since the acai fruit is very high in antioxidants, many folks believe that the Brazilian fruit can benefit people in variety of ways. However, while the available acai berries research has discussed the potential value of increased antioxidant intake, a handful of overly aggressive internet marketing groups have morphed the known legitimate nutritional facts about acai into a cornucopia of unsubstantiated health claims about weight loss and bogus celebrity endorsements.
In addition to misrepresenting the true benefits of acai berries, these unscrupulous marketers have saturated the internet with gimmicky free acai berry offers which are not only far from free but which also unwittingly place people in monthly automatic-shipment programs which are very difficult to cancel. These phony free offers have been the source of many hundreds of consumer complaints but this type of unscrupulous marketing extends far beyond acai products. These free offer marketing schemes have dominated the acai berry market to such a large degree that they have soured many people away from what many experts consider a highly nutritious and beneficial food supplement.
Chaz Sanderson is the public relations director for AcaiBerry-Products.com and he says, “authentic acai berry products can provide health conscious consumers with excellent nutritional benefits provided folks select authentic high quality acai berry products.” He adds that it pays to do some homework before buying an acai product because there are more bad products readily available than good ones. He says a good rule of thumb is to avoid acai product websites that make free acai berry offers because these offers are mostly bogus. He also suggests avoiding websites with celebrity photos because while they imply a celebrity endorsement, they too are mostly bogus and are usually using the celebrity photo without the celebrity’s permission. Sanderson also says it’s a good idea to stay away from web sites that make weight loss claims because there is no research to back up these claims. The free offers are essentially gimmicks designed to trick people into providing their credit card information in order to unwittingly put these people on expensive monthly automatic-shipment programs.
Sanderson says in order to get the true nutritional benefits that acai offers and to avoid the health food imposters, it is a good idea to never buy a product until you have read the acai berry product ingredients label. For instance, many of the products that claim fast weight loss and high energy are loaded with caffeine and other ingredients. Some of these products contain only small amounts of acai. He adds “we prefer products that contain 100% pure freeze-dried acai from a reliable source” and says “we avoid products made from acai extracts because there is more nutritional value in the entire skin and pulp of the fruit rather than just an extract of the fruit.”
Sanderson says “Just as there are great benefits to eating fruits and vegetables there are great benefits from taking authentic high quality acai.” He says the problem is sorting out the nutritionally potent authentic acai products from the products that contain inadequate amounts of acai. He adds, “It’s a shame that a handful of shady operators have muddied the market for acai products. This unfortunately has caused many people to shy away from supplements with substantial potential benefits.”
But, Mr. Sanderson adds that “It’s worth doing a little homework on our website. Folks can learn the true story about acai and in the process learn how to be a better online shopper and how to avoid the pitfalls of gimmicky marketing schemes that have become so common not just on the internet but in other media outlets as well”.
Additional information about acai berry and the company’s product selections can be found on the company website. Also included are consumer tips, warnings and detailed information about how to select the best acai berry products.
Media Contact: Charles Sanderson 732-249-9008
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